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Asked by Drunken Mystic 1 year 108 days ago.

Why doesn't Google pick up the initial keywords of an article heading?



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I tried re-framing my article heading by adjusting the names so the search engine might just pick up the keyword, but still it doesn't. I even typed the most common keywords from the article heading, and still it failed to show up anything at all. Anybody has any idea how Google search picks up keywords from article headings?

Answers to this question:
» Answer from Jean Horst Answer given 1 year 108 days ago.
My experience is that going back and changing a title on an existing article rarely makes any difference. It may be because the article is indexed with it's original words and there are no changes until it is re-crawled and there's no guarantee when that will happen.

» Comment from Drunken Mystic Comment made 1 year 108 days ago.
I just did that as a test to see, and it didn't do much. Which means. I should try better methods to my the search efficient.

» Answer from Bruce Horst Answer given 1 year 108 days ago.
Good question, which I don't know the answer to.

Here is something that may be related, though. About a year ago I read a report which shows evidence that if a person posts an article (or blog post) and then edits it, Google no longer considers it the same article. If someone copies the original article and puts it on their website, Google may even consider the copy the original article. This is why I cringe when I see writers edit their articles frequently. I don't have a system set up to test this on SearchWarp, so I don't know if it is still true. I do know that some of SearchWarp's most popular articles have never been edited.

» Answer from Bruce Horst Answer given 1 year 108 days ago.
Here's another theory that I have: I think Google has so much new content that it runs new web pages through a test period. Usually it takes about 2 hours for a new article on SearchWarp to show up in Google. Then it seems like there is a 12 hour period when Google displays the article near the top of the search results. Google says they have some ways of measuring 'end user experience' though of course they won't say how they do it. My guess is that it involves how much time is spent by people reading an article, as measured be the Google Toolbar or Chrome browser. I'd also guess that if someone links to the article during this 12 hour period, this is good, too.

If there isn't a good indication that the article is providing a good end user experience within that 12 hour period, then the article gets dropped way down in the search engine results. This may have something to do with what you're seeing.

» Comment from Drunken Mystic Comment made 1 year 108 days ago.
Okay, finally I am just seeing that in the end it all has to do with keyword search, and how well we can arrange the keywords.

» Comment from Bruce Horst Comment made 1 year 108 days ago.
Yeah, but the thing is that if someone comes to your article because of certain keywords, and it wasn't what they were really looking for, they are going to hit the 'back' button and Google will know that the article provided a bad end user experience. Keywords are important, but ultimately it has to serve the reader well.

» Comment from Drunken Mystic Comment made 1 year 108 days ago.
I noticed that when I watched my article statistics. Some of the keywords on the list were not related to what they were looking for.

» Answer from Matteo Galbiati Answer given 1 year 97 days ago.
I haven’t used search-wrap that much but I’m very familiar with blogs.

Google does pick up the first few words. What you are running into is that once an article is first written Google and other search engines are notified and crawl it. As far as I know once an article is changed Google does not re-crawl it, either because they don’t not get notified or because they consider it not needed, hence how long it takes for Google to discover it was changed.

In any case if the changes are major you are better off deleting the article and creating a new one.


» Comment from Drunken Mystic Comment made 1 year 93 days ago.
Thank you. I would rather not delete it and just leave it that way. :-)

» Answer from Shelley Brzak Answer given 199 days 2 hours ago.
what I seem to be in the dark like a mushroom waiting for light google seems to do what they like like my brother said because they can!

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