22 Articles Under This Category. Write and Promote Your Best, and Save Time for More of Life - - Jean Purcell
To write and promote your writing at your best: Love what you do; relate well to the public; keep striving to improve; if it's right, do what you fear; and take chances to promote. Every day, make your life about more than writing. Fit it into your life, rather than working your life around it.... Submitted 3 years 242 days ago.

10 Golden Rules of Reputation Management - Jane Herbert
1. Tell the truth. A customer who discovers that you have lied disappears, never to return. If you lie to a journalist, the best you can hope for is for them never to mention you again. More likely, you will be publicly pilloried as a company which cannot be trusted. 2. Deliver. The easiest way... Submitted 1 year 106 days ago.

Public Relations As a Management Tool - Jane Herbert
Public relations (PR) is an often misunderstood and under-valued management tool. To many it is seen as just another form of advertising while others dismiss PR as dealing with journalists and sending out press releases. In fact, PR can play a central role in the achievement of specific... Submitted 1 year 106 days ago.

Characteristics of Successful Crisis Management - - Malcolm Hafner
Crisis management strategy has become a flourishing industry. Unfortunately, it is a necessity of corporate reputation management and public safety. While some companies hire professionals to consult or even completely develop the crisis management policies and crisis communications methods... Submitted 2 years 119 days ago.

Understanding Men: How to Understand Men Better - Stephany Alexander
Over the years, women have had many experiences in trying to understand men. In your quest to understand men, you will discover that they usually have vague ideas on what they really want or need from a woman. They would say one thing and do another. They send mixed messages and often leaves you... Submitted 4 years 185 days ago.

Cheating and Infidelity Statistics: Are Men Cheating More Than Women? - Stephany Alexander
Recent studies reveal that 45-55% of married women and 50-60% of married men engage in extramarital sex at some time or another during their relationship. Do these infidelity statistics seem a bit startling? What these findings suggest is that approximately one half of all married men and women... Submitted 4 years 207 days ago.

Book Marketing Tips From Celebrity Trainer, FOX News TV Producer, and a Syndicated Radio Talk Show Host - Scott Lorenz
Book marketing experts know that authors who get excited about landing an interview may lose sight of the goal, which is not to gain media interviews but to sell books. And it’s sad but true that an interview does not automatically generate sales. Effective interviews generate sales; ineffective... Submitted 5 years 67 days ago.

Hire a Public Relations Firm… Before You Need One - Scott Lorenz
How can a company or individual know if it needs to hire a public relations/marketing firm? There are many factors to weigh when considering if you need to hire outside help to obtain the public relations, media relations, marketing boost, promotional or advertising assistance needed to take your... Submitted 5 years 67 days ago.

Safety: Saving Firefighter Ryan - Lou Angeli
by: LOU ANGELI Flashover! Even though firefighters are beginning to understand it, this fatal phenomenon is still shrouded in a veil of mystery. Experts in the fire training arena have differing opinions and descriptions of Flashover, but they all seem to agree on one thing. It's a nasty... Submitted 5 years 105 days ago.

Questions to Ask a PR Consultant - Gary Preston
When you hire a public relations agency to represent your business, you are entrusting them with a great responsibility: your company’s wellbeing. The trust you place in them can be compared with the trust you give your doctor, and your company could either go from strength to strength... Submitted 5 years 278 days ago.

How to Choose a PR Company - Gary Preston
In business, as in all walks of life, the way you present yourself to the world is of critical importance. It is no good having a fantastic product to sell if the public perception of it is misguided or negative. Equally, it is important that the service you offer reaches its target audience... Submitted 5 years 278 days ago.

Choosing the Right Public Relations Agency - Gary Preston
In the realm of how the public sees your business or product, perception equals reality. It is therefore of critical importance that this perception is accurate and positive, and this is where public relations steps in. It is the role of a public relations (PR) company to positively... Submitted 5 years 278 days ago.

Employing and working with a PR agency - Jane Herbert
You can conduct a PR campaign in-house. However, if you have the budget, you will get better results from employing the services of a PR agency. A good company will offer comprehensive skills and experience, creativity and a wide range of press contacts. However, choosing the right company is... Submitted 1 year 106 days ago.

The Evaluation Cycle (With thanks to the Public Relations Consultants Association) - Jane Herbert
The evaluation cycle The full five-stage process of planning, research and evaluation works as a virtuous circle through which the end results are fed back into stage one of the planning process for the next campaign: Audit: where are we now? Gather information and conduct research to... Submitted 1 year 106 days ago.

Ten Golden Rules for the Crisis Spokesperson - - Jonathan Hemus
Speaking on behalf of an organisation in the white heat of a crisis can be harrowing, even for experienced executives. And the truth is that the performance of the spokesperson will affect how the public views that organisation, and not just in the short term. Training, experience and a... Submitted 2 years 118 days ago.

How Rachael Ray’s TV Career Was Propelled By Radio - - Scott Lorenz
Rachael Ray heads an empire that includes hit TV shows, best selling books, a magazine and her own product lines. Things keep getting better and better for Rachael Ray. But, you might be interested to know that it was a couple of radio interviews that propelled her to fame and fortune. As a... Submitted 3 years 149 days ago.

Using Both, Qualitative and Quantitative Research Promotes Effectiveness - Cheryl D. Smith
Qualitative and quantitative methods are used by researchers to collect data in social science. Qualitative methods include the researcher's experience through techniques such as focus groups, case studies, interviews and personal observations. On the other hand, quantitative methods include hard... Submitted 3 years 326 days ago.

The Great Pasha Bulker Media Beat-Up - Graham Kelly
The Pasha Bulker grounding and salvage from Nobby's Beach at Newcastle (June/July, 2007) was an extraordinary affair. People were flying in from all over Australia to see the grounded ship. Some people even crosssed the contiernt from Perth to witness such an unsual sight and international... Submitted 4 years 219 days ago.

How to Choose a Horse for an Indian Wedding? - Hasim Bham
How do you choose a horse for an Indian Wedding? I have heard a fairytale in which the prince comes to his wedding on a white horse, and takes his bride on his horse to his kingdom... I am not complaining, or discouraging the groom to use a horse on his wedding day, I only want to express a... Submitted 1 year 30 days ago.

The Golden Age of Hollywood and Bollywood at an Indian Wedding - Hasim Bham
Hollywood and Bollywood have a lot in common, apart from just their names. They are both about glamour, romance, ideals, evocative music, sweeping emotions, fantastical story lines, handsome actors, beautiful leading ladies, stunning settings, larger-than-life characters, and of course dreams. ... Submitted 1 year 31 days ago.

Indian Wedding Songs - Hasim Bham
An Indian wedding is a union of two individuals for life. It is a union of two families and a union of two communities. A wedding is a celebration, a festival, and above all it shines with all the colours of a rainbow. Indian weddings in India are different than in Britain mainly due to the... Submitted 1 year 31 days ago.

Asian Bridal Makeup and Mehdi - Hasim Bham
Asian weddings are busy times for brides. The household of the bride is more busy, lively and full of action than any other time. The bride may have Mahdi, Sangeet as well as the wedding day reception, and apart from these few other family traditions such as treats from uncles and family, the... Submitted 1 year 31 days ago.